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Brand & Identity

An identity people recognise

Logo, palette, typography and tone of voice: we build brand systems that are coherent, documented and ready to use.

Logo, colour palette, typography, tone of voice: every element is carefully designed to create a coordinated, professional image. From brand strategy to brand book, we accompany you through every phase of building your digital identity.

Process

How we work

  1. Brand strategy

    We clarify positioning, values and tone of voice: the foundations every visual choice rests on.

  2. Creative directions

    We develop proposals for the logo, palette and typography and review them with you in two or three rounds.

  3. System and applications

    We apply the brand to business cards, presentations and social media, so the identity works in real use, not just in the logo.

  4. Guidelines and handover

    We collect everything in guidelines your team can use on its own and hand over the source files, with no restrictions on use.

FAQ

Frequently asked questions

Logo and its variants, colour palette, typography, usage rules and practical applications (cards, presentations, social). All collected into guidelines your team can apply on its own.
Yes, and it is often the better route for an established brand. We adjust proportions, colour and typography while keeping the elements customers recognise. We decide together how far to push it.
Yes, we deliver the original vector files and every derived format, with no restrictions on use. The identity is yours: you can work with any supplier in future.
Typically 3–6 weeks, depending on how many applications are needed and how quickly feedback comes back. There are two or three review points along the way, so nothing is a surprise at the end.