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Tecnicem

Tecnicem

Website and hosting for a company specialising in resin and concrete surfaces.

Tecnicem desktop home screen
Client
Tecnicem S.r.l.
Year
2025
Services
Web Development Web Design SEO Hosting
The challenge

The site was old and weighed down by a great deal of redundant code and plugins, which made it hard to use and slow.


The solution

The design and development of the Tecnicem website reflect the company's decades of experience in flooring: it has been active since 1967 in concrete floors, resin floors, self-levelling screeds and trowelled finishes. The interface was conceived to showcase the full range of technical solutions on offer, from resin and concrete flooring for residential and industrial use to a wide choice of finishes in resin, concrete and microcement. The site's structure puts the visual presentation of the different flooring systems first, through a professional photo gallery documenting completed projects, from Tecnosintex solutions to Skin Floor systems, from monochrome surfaces to special finishes. The architecture was built to support both B2B and B2C communication, with direct contact and enquiry features and particular attention to the Milan market. The site works as a technology showcase that turns the company's expertise into a browsing experience, leading customers from discovering the products to requesting a tailored quote.

The site is hosted on our own server infrastructure, designed for high performance, security and continuity of service. It includes an SSL certificate, automatic backups, regular updates and continuous monitoring, giving the client a managed service without interruptions. The infrastructure is optimised for WordPress, ensuring fast load times and solid protection against vulnerabilities and attacks.


Results
  • PageSpeed 90/100 on mobile and 100/100 on desktop
  • 4.2% conversion rate
  • Better-qualified traffic to the site
  • Order handling costs down 70%

Gallery